Tourism HR Canada Belong Project Evaluation - SRDC

Tourism HR Canada Belong Project Evaluation

The Belong project is a three-year, pan-Canadian initiative funded by Employment and Social Development Canada’s Opportunities Fund for Persons with Disabilities. It promotes disability inclusion and accessibility in the tourism sector by providing employers with data, training, resources, and tailored supports across the hiring, retention, and advancement of people with disabilities. The project is bringing together key partners at local, regional, and national levels, including employers, community organizations, and people with disabilities, to identify needs and support project delivery.

Tourism HR Canada is engaging the Social Research and Demonstration Corporation (SRDC) to lead an evaluation of the Belong project to examine the extent to which the project has increased awareness and capacity for disability inclusion in the tourism sector. The evaluation is examining outcomes that extend beyond direct hiring measures, including shifts in organizational culture, increased dialogue around disability inclusion, and knowledge transfer across the sector. The evaluation also aims to identify evidence-informed recommendations for program improvement and identify options for sustaining and scaling project components.

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