Funded by the government of Canada and private broadcasters/Internet distributors, the Canada Media Fund aims to promote the creation and viewing of Canadian content across television and digital media platforms. It includes targeted funding envelopes for Indigenous communities, official language minority communities, and other diverse cultural groups. SRDC is supporting the Evaluation Services Directorate of the department of Canadian Heritage in conducting an evaluation to assess the relevance, effectiveness, and efficiency of the Fund. SRDC’s role includes conducting document and database reviews, developing the evaluation framework, conducting key informant interviews and convening an expert panel, and synthesizing findings from all lines of evidence.
Published: December 2019
Capability: Program Evaluation/ Performance Measurement
Population: General Population - Official Language Minorities - Indigenous Peoples